Ep. 107 - The Justin Cowboy Crisis Fund with Special Guest Author Shanna Hatfield

The Justin Cowboy Crisis Fund will always hold a special place in our hearts for its impact on the professionalism of pro rodeo, as well as the work Justin Boots does to take care of our contestants and athletes not only in the arena, but outside of the arena walls as well. We dive into the history of the JCCF, the brand that is Justin Boots, and the founding people of the Justin Sports Medicine Team. Additionally, we chat with Cowboy Romance Author Shanna Hatfield regarding her writing career and how a percentage of her book sale proceeds every October 1st through Christmas Eve goes directly to the JCCF.

Ep. 86 - Behind the Brand with Justin Brand's Taylor Morton

Taylor Morton is the marketing manager for Justin Brands, Inc., the parent company behind one of our most talked about pro rodeo sponsors: Justin Boots. Justin Boots and the subsequent heritage brands that include, but aren’t limited too, Nocona Boots and Reba by Justin, are a huge component in the western industries, sponsoring many women and men in professional rodeo, country singers, and even mainstream professional athletes. From the Justin Cowboy Crisis Fund, to the National Finals Rodeo, we chat all things Justin, prorodeo and marketing with COWGIRL Magazine 30 Under 30 2021 recipient, Taylor Morton!

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