Ep. 18 - St. Paul Rodeo General Manager Cindy Schonholtz
October 2, 2019 (St. Paul, Oregon) - Cindy Schonholtz is the General Manager of the largest 4th of July rodeo, the St. Paul Rodeo in the small town of St. Paul, Oregon. An amazing speaker, she has worked with a variety of groups such as 20 years with the Professional Rodeo Cowboys Association, former Executive Director of the Justin Cowboy Crisis Fund, worked with drug testing for the canine contestants of the Iditarod in Alaska, Ringling Brothers Circus, Sea World and more!
She breaks down some of the issues with turnout problems in the Professional Rodeo Cowboys Associations, what it’s like to host one of the biggest PRCA rodeo’s in the world on the Fourth of July - the St. Paul Rodeo, as well as youth development opportunities with the Northwest Youth Rodeo Association, PRCA clinics and more.
There is just so much that Cindy has to share for the advancement of rodeo and the western way of life in the form of policy, animal welfare awareness and knowledge, ambassadorship, and marketing. We are so thankful that we got the opportunity to sit down and chat with her - you won’t want to miss this episode!
Photos provided by the St. Paul Rodeo - captured by Kent Soule Photography.
We were also excited to be joined by our first celebrity co-host: Kati Jo Barber from Baton Rouge, Louisiana! Kati Jo is a successful high school and college rodeo and 4-H barrel racer in the state of Louisiana and currently resides on the Miss Rodeo Louisiana board and volunteers at nationally recognized jackpot events in her area. We are so excited to have her on the show as she helps us chat about all the things controversial, rodeo rules, marketing, and advocacy with Cindy Schonholtz!
If you liked this episode … you may also like:
Ep. 16 - Jenna Smeenk
A professional barrel racer, former Miss Rodeo Florida, military veteran, public speaker, world traveler, fitness competitor and model - is there anything that Jenna Smeenk doesn’t do? She discusses her new self-help book that is coming out soon, as well as what it’s like balancing her career as a contractor with the U.S. military and barrel racing her horse Taz at a professional level.
Ep. 14 - Justin Jones & Cowboy 911
If you most enjoyed listening to Cindy talk about her multi-faceted career assisting the promotion of the western way of life, you’ll probably enjoy episode #14 of Season 1 of the That Western Life podcast! Justin Jones is a reined cow horse trainer from California who has also competed numerous years in the Protect the Harvest and RFD-TV Wild Spayed Filly Futurity in Reno, Nevada. Not only that, but he founded the Facebook Group Cowboy 911 which assists those in the western life in connecting each other against natural disaster and disasters alike!
Ep. 12 - Live with Lucia’s Anthony Lucia
Big fan of listening to the history of rodeo and how a career can grow and develop through time in the western life and rodeo worlds? Check out Episode #12 of Season #1 of the That Western Life podcast where you can find all things about growing up as Anthony Lucia, the son of legendary rodeo announcer and entertainer Tommy Lucia (inducted into the ProRodeo Hall of Fame in 2019). You’ll laugh, cry, laugh some more and learn loads!