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That Western Life Podcast

The That Western Life podcast is hosted by Katie Schrock, Rachel Owens-Sarno, Katie Surritt, and Joe Harper! Join us weekly for great conversations about rodeo and the western lifestyle.

Posts tagged western fashion influencer
Ep. 94 - Janzen Tew, Part Tew

Janzen Tew is a self-taught photographer that has grown her marketing and digital marketing agency in the niche world of western fashion over the past half decade. As a result, she was named to the COWGIRL Magazine 30 Under 30’s inaugural class in 2020. But her story doesn’t stop there, she’s continued to be a mover and shaker in the western fashion industry and her company, Denim & Velvet Marketing, has taken over the management of the official shopping guide of the National Finals Rodeo - Western Runway. As a part of that management, they’ll be expanding to media outlets in 2022, showcasing western fashion on top news outlets at rodeos all around the country.

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Ep. 93 - Sundial Show Clothing's Kaitlin Lorman

Kaitlin Lorman is the creative mind and genius behind Sundial Show Clothing, a unique western performance shirt company located in Ohio. The home of the Quarter Horse Congress, Kaitlin is just as surprised as the next person that she ended up finding a home in the western industry with her unique performance shirt creations. These items have made such a statement, that when combined with her entrepreneur prowess, skillsets, and tenacity for welcoming everyone into the western lifestyle, earned her a place in COWGIRL Magazine’s prestigious 2021 class of 30 Under 30.

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Ep. 86 - Behind the Brand with Justin Brand's Taylor Morton

Taylor Morton is the marketing manager for Justin Brands, Inc., the parent company behind one of our most talked about pro rodeo sponsors: Justin Boots. Justin Boots and the subsequent heritage brands that include, but aren’t limited too, Nocona Boots and Reba by Justin, are a huge component in the western industries, sponsoring many women and men in professional rodeo, country singers, and even mainstream professional athletes. From the Justin Cowboy Crisis Fund, to the National Finals Rodeo, we chat all things Justin, prorodeo and marketing with COWGIRL Magazine 30 Under 30 2021 recipient, Taylor Morton!

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Ep. 79 - Shaley Ham of West Desperado

Shaley Ham is a full time tax accountant from Washington, with a love for the western lifestyle who, after getting noticed for her western fashion posts, began to build her own western fashion marketing business. While most people recognize her by her Instagram and blog name, West Desperado, Shaley Ham is the curator, creative, oftentimes photographer, and more behind the brand. A member of the 2020, inaugural class of COWGIRL Magazine’s 30 Under 30 Class, we are so excited to bring you this episode from COWGIRL Magazine!

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